Individual? Professional? Which do I choose?

Amazon offers a selling plan comparison shown below as well as a quick 2-minute video from Seller University which can help you to identify which plan may make the most sense for you. Don't worry or stress about it, you can easily switch your existing selling plan at any time.

The Individual selling plan is a pay-as-you-go plan that provides access to a basic set of listing and order management tools. Individual sellers can create listings one at a time by matching their products to existing pages or creating new pages in the Amazon catalog. One of the biggest difference here is this plan has a $0.99 per-item fee when an item sells.

The Professional selling plan provides you with a flat $39.99 monthly subscription fee which may make sense for your if your volume of sales exceeds 40 items per month. It offers more robust tools such as managing inventory using feeds, spreadsheets and reports as well as allows you to manage orders using order reports and order-related feeds. To review the list of features of each plan, please do visit the selling plan comparison and bookmark as needed.

If you want to stop selling for a period of time (for example, if you can't fulfill orders for any reason, such as family emergency, inclement weather, going on a vacation, and so on), you can temporarily suspend your Professional or Individual selling plan account. For more information, go to Listing status.

What questions do you have on the two different selling plans?