Product Targeting ad is not working
I put very high bids on each product in my product targeting campaigns. Sometimes my product shows in the product page under the sponsored section, but some days my product doesn't appear AT ALL even if the bid I put is VERRY high!. How can it be that the same product targeting is working some days and some days not if all days I put a very high bid? I find it very strange.
Product Targeting ad is not working
I put very high bids on each product in my product targeting campaigns. Sometimes my product shows in the product page under the sponsored section, but some days my product doesn't appear AT ALL even if the bid I put is VERRY high!. How can it be that the same product targeting is working some days and some days not if all days I put a very high bid? I find it very strange.
2 replies
Seller_HSvuKgkMn6xEz
Putting a high bid isn't a solution. The main part is relevancy. The Amazon ads program runs thousands of ads, so sometimes, it shows other ads on top. It's a dynamic part. Better you optimize your ads continuously. What's the current Acos?
Danny_Amazon
Hello @Seller_VIDTZpdLhirRo- and thank you for posting about this experience.
I think the guidance offered by @Seller_HSvuKgkMn6xEzhere to be prudent, and wanted to make sure you also had these keyword targeting best practices, and targeting restrictions, in case there they prove useful to your campaigns.
If you continue to have concerns with the targeting, see the campaign diagnostic troubleshooter and/or create a case with ads support for more campaign specific guidance!
Best,
Danny
