PPC SCAM? Am I doing it wrong? When I search for my product with the keyword I spend the most money targeting, I can't find my listing anywhere.
I've spent over a thousand dollars over the past month and a half advertising for my preferred keywords. I've gotten some sales here and there, and things seem to be picking up (a little).
However, when I try to search for my product via the keyword i've spent the most targeting, my product is nowhere to be found. It is an exact keyword target with above the recommended budget.
Am I doing something wrong? Seems like it should show up if the campaign is running.
Any input is welcome!
Thanks,
Brett
PPC SCAM? Am I doing it wrong? When I search for my product with the keyword I spend the most money targeting, I can't find my listing anywhere.
I've spent over a thousand dollars over the past month and a half advertising for my preferred keywords. I've gotten some sales here and there, and things seem to be picking up (a little).
However, when I try to search for my product via the keyword i've spent the most targeting, my product is nowhere to be found. It is an exact keyword target with above the recommended budget.
Am I doing something wrong? Seems like it should show up if the campaign is running.
Any input is welcome!
Thanks,
Brett
1 reply
Veronica_Amazon
Hello @Seller_HYLKkSAdqcIrp,
Keyword research is important because it helps you discover the best keywords to target and provides valuable insight into the actual search queries used by your target audience. Selecting the right keywords for the brand or product in a pay-per-click (PPC) advertising campaign is critical for success. Please take a look at this tips for optimizing your keywords strategy page.
Amazon does have some other tools and pages to assist sellers with keyword targeting, as its important that customers be able to find products before they can buy them.
The following help pages for some general guidelines to improve product searchability:
Optimize your product discoverability
Accurately classifying your products
Kindest regards,
Veronica_Amazon
